Your results
Your results
Here’s what 3 minutes of answers revealed about your business and marketing engine.
Business maturity · 0–10
Needs attention
Marketing engine · 0–10
Needs attention
You’re in the Start-Up quadrant
Early stage on both fronts. The right marketing moves now compound over time — focus beats spread.
Start over1 Where you thought
2 Where you are
3 12-month target
Where your business sits on two axes — how established you are (across), and how advanced your marketing is (up).
You saw yourself as a Challenger — you're actually a Start-Up. To hit your 12-month target, your marketing needs to move from basics covered toward data-informed.
Are you profitable?
Your cost to win a customer vs. your break-even
Your cost per customer
£20–£50
Estimated, blended across your marketing.
vs
Your break-even
£14
Most you can spend before a first sale loses money.
£14 break-even
£20–£50
◀ ProfitableLosing money ▶
Your gaps to target
Growth gap Your #1 focus
Your biggest lever
Your marketing engine is the main thing holding your growth back — this is where the plan concentrates.
See the plan to close it →
Maturity gap Nearly there
Close to target
Your business foundations aren't far from your 12-month target — steady progress here.
See how to lock it in →
Your channel mix
What to keep, add, and question
Keep
Working for your position
Google Shopping Quick win
Right for your position — keep investing here.
Meta Ads Quick win
Right for your position — keep investing here.
SEO Long game
Right for your position — keep investing here.
GEO Long game
Right for your position — keep investing here.
Content Long game
Right for your position — keep investing here.
Add
Worth adding for your goal
Google Search Quick win
Recommended for your position — drives measurable sales, and you're not using it yet.
Email marketing Quick win
Recommended for your position — drives measurable sales, and you're not using it yet.
Community / Organic social Long game
Recommended for your position — builds awareness and trust, and you're not using it yet.
Influencer / Creator Quick win
Recommended for your position — supports the funnel, and you're not using it yet.
Worth questioning
May not fit your goal right now
TikTok Ads Quick win
TikTok Ads typically drives awareness, not the direct response your goal needs at this stage — consider consolidating. Connect your data and we'll confirm against your real numbers.
Creative capacity: some recommended channels reward creative volume your current output may not sustain yet. Your action plan covers how to fix this.
Here’s the gap. Your action plan closes it.
Unlock your channel plan, budget split, and the exact next steps for your position.
See your action plan →