Paid
Every pound of ad spend, checked against revenue.
Anti-Agency Club connects to Meta, Google Ads and your revenue source, then reconciles what each platform says it did against what actually happened. The gap between the two is where the insight is.
What Anti-Agency Club checks, every week.
Spend efficiency
Cost per acquisition across every platform, checked against actual orders, not platform-reported conversions.
Channel mix
Where your budget is going vs where it's performing. Flags imbalances before they compound.
Budget pacing
Whether you're on track to spend your monthly budget evenly, or burning through it too early.
Attribution gaps
The difference between what Meta says it converted and what Shopify actually recorded.
What this looks like in practice.
Today · 24 Jul 2026
Performance
Scale ready
Tracking
Growth mode
1
ACT TODAY
Meta CPA up 34% week-on-week
Pause the three worst-performing ads in Retarget-UK before Friday's spend renews.
2
DO THIS WEEK
Google Ads brand campaign cannibalising organic
Test pausing it for a week to measure true incrementality.
Revenue attribution — 91%
Confident
Today · 24 Jul 2026
Performance
Scale ready
Tracking
Growth mode
1
ACT TODAY
£2,100/month driving conversions but no incremental revenue
Pause the two evergreen retargeting sets.
2
PLAN NEXT
TikTok CPA is 2.3x Meta
Consider reallocating next month unless creative refreshes it.
Revenue attribution — 74%
Directional
Platform numbers vs real numbers.
This gap is normal. What matters is that Anti-Agency Club shows it to you and adjusts its confidence accordingly.
Paid doesn't operate alone.
Paid × Creative
When ad fatigue spikes, paid CPA rises. Anti-Agency Club connects the two so you see the cause, not just the symptom.
Paid × Search
Branded search cannibalisation is one of the most common paid waste patterns. Anti-Agency Club flags it.
All three together
The weekly action plan ranks across all three pillars. A creative refresh might outrank a budget reallocation.
See what your paid data is actually saying.
Join the waitlist and connect your accounts at launch.
Join the waitlistQuestions.
Meta and Google Ads at launch, reconciled against your actual revenue source.
Never. It reads and recommends; you or your team act.
That's the point — it flags the gaps between platform-reported and real conversions so you can fix them.
Meta, Google Ads, GA4, Search Console, Shopify and HubSpot at launch. Read-only, with nothing to install.
Read-only access, encrypted at rest, and revocable in one click. Anti-Agency Club never writes to, changes, or deletes anything in your accounts.