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Guides

Step-by-step playbooks.

Maintained, not chronological — the same guides get updated as our thinking sharpens.

Reading a diagnostic card
How to interpret scores, priorities and confidence states.
Last updated Jul 2026
Auditing your own attribution gap
A manual version of what Anti-Agency Club automates weekly.
Last updated Jul 2026
Spotting creative fatigue early
The frequency and diversity signals worth watching.
Last updated Jun 2026
Setting a stage-appropriate budget
How spend discipline should change by growth stage.
Last updated Jun 2026
Briefing an agency or freelancer
What to hand over so they start with evidence, not guesswork.
Last updated May 2026
Reconciling Meta and Shopify by hand
The manual process, for when you don't have Anti-Agency Club yet.
Last updated May 2026

Or see it applied to your own accounts.

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Questions.

Yes — the same thinking that powers the engine, free to read.
No — the engine applies this thinking for you.
Meta, Google Ads, GA4, Search Console, Shopify and HubSpot at launch. Read-only, with nothing to install.
Read-only access, encrypted at rest, and revocable in one click. Anti-Agency Club never writes to, changes, or deletes anything in your accounts.
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